Fintrac Community

February 6, 2013

Ram Truck’s “Farmer” captured the attention of Super Bowl viewers using “So God Made a Farmer” by radio broadcaster Paul Harvey. Ram and agency The Richards Group commissioned 10 photographers including National Geographic icon William Albert Allard and documentary photographer Kurt Markus to capture American farm life for the ad.

This was one of the most popular and talked about commercials from the Super Bowl. What do you think?

Update: I like these parody videos more than the original.

fintrac reblogged this from fastcompany and added:

This was one of the most popular and talked about commercials from the Super Bowl. What do you think? I like these...
a3aanxlnewsandwork reblogged this from fastcompany and added:

fMooi stukje werk!
storyleather reblogged this from fastcompany
28c reblogged this from fastcompany
norathaexplora reblogged this from fastcompany and added:

best, most beautiful, most wonderful commercial ever. time well spent.
mykol78 likes this
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campbench reblogged this from fastcompany
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damoncasarez reblogged this from fastcompany and added:

Yay! So glad I found this. This was...best super bowl ad, great photos.
damoncasarez likes this
acvdemy likes this
aaronlbird likes this
trappedintime reblogged this from toddwickersty and added:

I’d just like to put this up to contrast the last reblog. I will say this though: saying that this commercial was much...
xburtonfit reblogged this from fastcompany
culturelabagency reblogged this from fastcompany
tentakl reblogged this from fastcompany and added:

Terrific ad! Loved it!
tentakl likes this
trappedintime likes this
chrisfato reblogged this from fastcompany and added:

American Roots. American Farmer.
chrisfato likes this
neversometimesalways likes this
kid-amy reblogged this from fastcompany and added:

I really really liked all those pictures.
eksteenlife reblogged this from fastcompany and added:

So God made a farmer
majoringindebt likes this
jab2dribs reblogged this from fastcompany
singhnature likes this
jessicasutton likes this
thenextshot reblogged this from fastcompany and added:

Loved the photography..and of course Paul Harvey.
tylershannon likes this
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fastcompany posted this