Ram Truck’s “Farmer” captured the attention of Super Bowl viewers using “So God Made a Farmer” by radio broadcaster Paul Harvey. Ram and agency The Richards Group commissioned 10 photographers including National Geographic icon William Albert Allard and documentary photographer Kurt Markus to capture American farm life for the ad.
This was one of the most popular and talked about commercials from the Super Bowl. What do you think?
Update: I like these parody videos more than the original.